Week 9 - Positioning, positioning, positioning
This week's articles, tweets, and podcasts every founder should check out.
✌🏽Welcome back to Inside Round
Welcome to the ninth edition of Inside Round by AngelList. Every week, we curate the tweets, podcasts, and articles every founder should check out. Let’s get into it…
Reading list
1/ Hema Padhu, writer of First Impression, offers an excellent guide for uncovering what differentiates your product and how to build that into your messaging and positioning. Take notes. Read here.
2/ Iterfa, builder of Jam, breaks down a clear and effective way of finding your product adoption indicator — *the metric* that makes your users stick. Read here.
3/ Amy Mitchell, writer of Product Management IRL, discusses the time-saving importance of change management and clear communication for product leaders. Read here.
4/ Taylor Telford, writer at the Washington Post, breaks down the new California pay transparency law. If you’re a startup hiring in California — don’t miss this. Read here.
5/ Investor Lenny Rachitsky, dives deeper into how to use his ‘Racecar Growth Framework’ IRL. You’ll want to bookmark and revisit this one frequently. Read here.
Thread of insight
1/ Nathan Baschez, co-founder of Every, talks about the importance of positioning and finding a hook that lands with your target users.
2/ Shahed, GP at Hyper, offers real talk on how to handle low runway and uncertain fundraising prospects
Listen and learn
1/ In case you missed it: The AI-generated interview that never happened.
2/ Throwback (but on topic this week): Lenny’s interview with April Dunford about startup positioning and how to do it better.
Laugh Track
Rollin’ into the weekend like…